Presentation: Tell don’t teach! How stories deliver information better than facts?

Presentation: Tell don’t teach! How stories deliver information better than facts?


Newton walks through the park. For many months he has had one task in his head. It’s the end of summer, the sun burns like crazy. Newton hides to rest in a shade of a tree. BOOM! A red apple bounces of the scientist’s head …

The consequences now rest at physics’ textbook. This particular class stays in our minds for a good reason. It is packed in a story. There is everything that human attention loves – a problem, a hero and a resolution.

Nowadays all of us teach things. Some in a form of a lecture, some in a form of a bar talk. Storytelling is the tool that:

– Breaks the barriers of communication between experts and novices

– Illustrates and explains abstract ideas and concepts

– Makes new knowledge easy to remember and to recount

At the lecture we will see:

– When is it appropriate to use stories in teaching?

– What types of stories are the most often used in education?

– How to collect an effective story even if you are a beginner?

The lecture will be useful for teachers of a wide range of disciplines, coaches and training staff of companies, experts who teach in online and offline schools.

Join us on Thursday, July 19 at 7 p.m.  (in English)

Prior registration is needed: Register

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